Hero Eco is exploring the market to launch Rs. 2 lakh electric bicycles

by Paul Joseph on February 25, 2013 · 0 comments

Hero Eco, the UK based subsidiary of Hero Group, the world’s largest two wheeler maker (by volume), is reportedly exploring the Indian market to launch its line of electric bicycles. The Hero Group acquired the two wheeler unit of the UK based Ultra Motor last year and introduced the A2B series of electric bicycles which can also be propelled by traditional pedals. The pedal electric cycle is nicknamed as the pedelac. The A2B pedalac which is being made in Taiwan has an inbuilt Li-ion battery pack which gives a range of 70 km on a full charge. The battery takes 3-4 hours to get charged up and moreover the bicycle can be pedaled to support electric propulsion. The bike is equipped with regenerative braking which converts the kinetic energy lost in braking into electrically energy and charges the battery with it. The high end bicycle is built using expensive alloys to ensure light weight and high strength, and that explains the hefty price tag of around Rs. 2 lakhs. Hero Eco has sold around 8,000 – 9,000 units of the A2B cycles last year in over 22 countries like the US, UK, Germany, Canada, etc,. In an interview with PTI, Mr. Naveen Munjal, Managing Director of Hero Eco stated that, “We are evaluating the options to launch our product -A2B bike- in India. We are studying the market and decision will be taken in next 6-8 months.” [Source: Wheelsunplugged.com ]

[via Indian Motos Blog]

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