by Paul Joseph
January 20, 2012
Featured
Mahindra Two Wheelers is a part of the USD 14.4 billion Mahindra group. It has announced the 125 cc scooter ‘Mahindra Duro DZ’, priced at Rs 42,332 (ex showroom Delhi). The all new Duro DZ will be a new addition to the company’s existing range of 125 cc scooters, Rodeo and Flyte that cater to different consumer segments. Commenting on the launch, Mahindra Two Wheelers Senior V P Strategy and Market Development Viren Popli said the Mahindra Duro DZ has been designed specifically for Indian road conditions. He added, “The Duro DZ is the result of our R&D team working closely with consumers and extensive testing.” The new Mahindra Duro DZ comes loaded with: • A powerful 125 cc engine for improved instant pick-up and multi-terrain acceleration, making it easier for you to carry loads, even on steep inclines and in tough road conditions. • Dual Curve Digital Ignition System for superior mileage as compared to other 125 cc scooters • Advanced Telescopic Suspension for smooth ride even on the toughest terrain. • Superior ground clearance for enhanced maneuverability over speed breakers and rough roads with ease and comfort. • Long wheelbase and improved braking system offering better safety & stability on the road. •A broad halogen lamp to provide wider range and depth in visibility. •An under seat storage capacity of 20L which is apparently one of the highest in its segment. Besides, the Duro incorporates a built in front storage. •Rear Brake lock lever for safety & parking on inclines The company has roped in its brand ambassador Kareena Kapoor to promote the new scooter.
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by Paul Joseph
January 19, 2012
Featured
Mahindra and Mahindra , India’s leading auto manufacturer has launched a new wave soft-roader, the Mahindra XUV 500. The Mahindra XUV 500 SUV epitomizes style and substance and takes the Mahindra Brand to new heights. The brand new SUV is available in three variants namely W6 2wheel drive, W8 2 wheel drive and W8 AWD available in BSIV versions. The new and refined mHawk 140, Direct injection diesel engine is powerful and generates 138 bhp of power and 330 NM of torque. The 6-speed transmission delivers the ultimate blend of performance and fuel economy. Mahindra XUV 500 offers unmatched performance, style, technology, safety and features. The aerodynamic body static-bending projector headlamps, and LED parking lamps and racing-inspired twin exhaust are the other features. It is the best when it comes to owning a completely homegrown automaker as 90% of the vehicle is tooled out of India. This is the first time ever that Mahindra’s have tried the monocoque body construction and it is bound to be well received. The XUV has been tested for nearly 24 lakh kilometers and the auto giant went through 250 prototypes before finally launching it. The most interesting part for investors is that the amortisation cycle would be shorter if the vehicle is a hit. Mahindra XUV is the first major launch after Mahindra Xylo and how it fares in the Indian market, only time will tell.
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